Is google being replaced by social media?

22 05 2009

my recent research on SEO (search engine optimization) has been moving along quickly and I am already starting to see videstream slowly climb the google ladder. But today i stumbled across an article that really seemed on point regarding the evolution of the web and the waning value of SEO.

photo credit to louisvolant

“For the 1st time ever, more people are finding my blog from Twitter and Facebook referrals than via Google.  The total number of people coming to my blog is increasing. The percentage of people who find it via Google is declining. Significantly.” [via blogmaverick]

The growth of twitter and facebook is staggering in both numbers and significance. companies can no longer afford to ignore the power of social networks. I only just created my own @vidEstream twitter profile, and have already discovered potential clients.

What i think might prove to be an interesting situation, is if the rumors prove true and google buys twitter. The possibilities for SEO seem to become more interesting. days after starting my personal twitter account, @noelrunkle, it became my top search result on google. This would give even more reason to create a twitter account.

google’s previous endevours to social networking have not turned out to be too successful, so it would seem to make sense that they would purchase or partner with the newest and most promising addition to the real-time internet. Not to mention, google has been talking a lot about a possible partnership with twitter. business insider has a great summary of google’s recent comments towards twitter.

No matter what happens between google and twitter, it seems that twitter will be playing a key part in optimizing your sites search engine ranking. having a site with frequent updates has always proven to help your SEO, and the easiest way to so this was to create a blog for your site. Now, it is even easier to start a twitter account and have your updates posted to your site.

Now that i have worked this all out in writing, my next goal is to integrate my twitter feed in to vidEstream’s front page. Back to work. i have building to do.

photo credit to louisvolant


Website Video: The Key to Search Engine Optimization?

20 05 2009

I have spent most of today doing a heavy amount of research today on SEO (search engine optimization). It’s an interesting topic and there is a wealth of information out there that has really been helping me figure out how to navigate this process.

google logo render by mark knol

google logo render by mark knol

As you may know, this is the blog of a streaming video solution, vidEstream. But now we are really trying to get our search ranking up to a respectable level. It seems so crazy that one search can find millions of results, yet the only ones that matter are one through ten, and really only the first three or four.

So hopefully, we will figure out a way to bring our company’s website out of the crowded world of google and out to the front page. I would really love some tips to help me figure this out. If you are an SEO expert, lend a novice a hand in the comments.

photo credits to mark knol